There is an enormous female audience in our country with colossal spending power. They are SWANKs, or single women who are financially independent and do not have children. Their financial independence gives them the freedom to purchase whatever they desire and direct mail is the perfect vehicle for these busy, professional women! Not only are they ideal for the obvious female related offers, but these women are prime prospects for upscale catalogs, travel offers, credit and investment offers as well as subscription, fundraising and gift catalogs. Tap into this powerful underutilized marketplace of professional females today!
Recommended Usage:
Catalogs, Apparel, International and Domestic Travel, Insurance, Golf Apparel, Golf Accessories, Golf Vacations, Magazine Subscriptions, Sports, Fitness Apparel, Exercise Equipment, Fitness Videos, Nutritional Supplements, Electronics, Music CD's and Videos, Book Clubs, Recipe Clubs, Credit Card Rewards, Fundraising Offers - Humanitarian, Political, Health, Children and Environmental, Hobbies, Home Decor, Finance and Investment, Seminar, Food and Wine, and Outdoor and Recreational offers.
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