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Key Segments
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12,304,865 |
Total Baby Boomers |
$75/M |
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517,000 |
Monthly Baby Boomers |
+$5/M |
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1,462,930 |
3 Month Baby Boomers |
+$5/M |
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3,020,164
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6 Month Baby Boomers
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+$5/M
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The baby boomer population is one of the most sought after markets right now. They are affluent, they are educated, and they are retiring in luxury. They are active and their interests and hobbies vary greatly. To target the perfect baby boomer group for your mailer’s offers, this list gives you the ability to select by specific baby boomer lifestyle interest. This is a versatile file and these baby boomers are ready to receive your offers.
Recommended Usage: Apparel Catalogs, Accessory Catalogs, Domestic and International Travel offers, Timeshares, Luxury Vacation Rentals, Real Estate, Insurance, Investments, Golf Equipment, Golf Apparel, Golf Vacations, Magazine Subscriptions, Health Offers, Exercise Equipment, Electronics, Music, Credit Card Rewards, Fundraising to Health, Political, Humanitarian, Children, Animal and Environmental causes, Sports, Financial Seminars, Hobbies, Home Décor, Food and Cuisine, Outdoor and Recreational.
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Sample Mail Piece Required. Payment due 30 days from mail date. Cancellations after merge or first mail date are due in full. Payment terms apply to first mail date in range. Net name arrangements negotiable based on volume. 20% commission on orders with net terms, pricing discounts, and on re-uses.
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