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About TLE

 
   
Printable Version
September 2010
S.W.A.N.K.s - (Single Women, Affluent, No Kids)

MIN # 115167 / SRDS # 863388 / NEXTMARK # 168234

Key Segments

76,000

Monthly Females

+$5/M

229,983

3 Month Females

+$5/M

460,071

6 Month Females

+$5/M

2,690,352

Total File

$80/M


Audience Profile
There is an enormous female audience in our country with colossal spending power. They are SWANKs, or single women who are financially independent and do not have children. Their financial independence gives them the freedom to purchase whatever they desire and direct mail is the perfect vehicle for these busy, professional women! Not only are they ideal for the obvious female related offers, but these women are prime prospects for upscale catalogs, travel offers, credit and investment offers as well as subscription, fundraising and gift catalogs. Tap into this powerful underutilized marketplace of professional females today!

Recommended Usage: Catalogs, Apparel, International and Domestic Travel, Insurance, Golf Apparel, Golf Accessories, Golf Vacations, Magazine Subscriptions, Sports, Fitness Apparel, Exercise Equipment, Fitness Videos, Nutritional Supplements, Electronics, Music CD's and Videos, Book Clubs, Recipe Clubs, Credit Card Rewards, Fundraising Offers - Humanitarian, Political, Health, Children and Environmental, Hobbies, Home Decor, Finance and Investment, Seminar, Food and Wine, and Outdoor and Recreational offers.

Terms and Conditions
25 % Commission to SRDS Brokers!
Sample Mail Piece Required. Payment due 30 days from mail date. Cancellations after mail date are due in full. Net name arrangements negotiable based on volume. 20% commission on orders with net terms and on re-uses.

List Usage
Inquire

Source:
Professional Directories, Credit Card Behavior Information, Public Record, MOB Data, Donor Information, Census
Unit of Sale: N/A
Minimum: 5,000
Updates: Monthly

Selections
Purchase Types
Apparel Catalogs $10/M
Fundraising $10/M
Gift Catalogs $10/M
Magazines $10/M
Beauty $10/M
Travel $10/M
Investment $10/M
Health/Fitness $10/M

Demographics

 

Income

$5/M

Age

$5/M

Ethnicity

$5/M

Religion $5/M
Donor $5/M

State/SCF/Zip

$5/M

Addressing

 

Magnetic Tape

$25/Flat

Cartridge

$25/Flat

Diskette

$35/Flat

Email

$35/Flat

 

 


Key Contact:
Sherri Stevens
SherriS@thelistexperts.com
Phone: 727-669-2500
Fax: 727-669-4402

Order/Shipping Contact
Sherri Stevens
SherriS@thelistexperts.com
Phone: 727-669-2500
Fax: 727-669-4402